Over the past 40 years or so that I have been involved in professional photography, I have watched this pendulum swing back and forth more than once. And it changed back again a few years ago away from the studio. However, it would seem that this just might be the ideal time to find a way to stand out from the crowd. To do what all successful photographers have done over the years. Be the standout. Be the one photographer in your community doing something different than everyone else and offering clients the opportunity to feel confident that professionalism within our little industry, does exist.